Judy Battista of the New York Times recently discussed some team's rules prohibiting NFL players from using Twitter and social media during the season, spe... > Read More
I recently had the privilege of listening to Jack Birch's 'Why Sponsorship Works' presentation at the Minnesota Wild (NHL) sports marketing summit. A former ... > Read More
I did it. In a past Waxing I wrote about how I'm trying to climb the social media ladder. Well, I moved up a rung by caving in and accepting Twitter as a soc... > Read More
Despite the abysmal economy and massive bailout efforts, large corporations - including financial institutions - continue to dish out large sums of money for... > Read More
While it's true the economy continues to plummet and corporations are cutting back on their entertainment and hospitality budgets (don't worry, the Maxim par... > Read More
Remember the days when reporters would hang around with pro athletes, maybe even have dinner with them after the game? Me neither. Excluding NASCAR, acces... > Read More
