Nielsen ratings - What are they worth?
Category: Blog - February 28, 2008
Do you know someone who has a Nielsen metering device connected to his or her television set? I don’t. So how accurate are these ratings and what do they me... > Read More
Schumann Joins Beehive PR
Category: News Releases - February 24, 2008
St. Paul, Minn. - Jason Schumann has joined Beehive PR as an account director. He was previously the senior manager of publicity at Marshall Field’s/Macy’s... > Read More
Campaigning for Communications Reform
Category: Blog - February 12, 2008
Last week I attended the 2008 Internal Communications Conference for IABC. While interesting from a corporate communications standpoint, equally intriguing ... > Read More
CSR - Valuable if Done the Right Way
Category: Blog - February 01, 2008
Does it make you raise an eyebrow when you hear about energy companies trying to get you to use less energy? Or when recreational vehicle (snowmobile, ATV) ... > Read More
Into The Political Media Coverage Fray
Category: Blog - January 30, 2008
As a matter of personal policy, I avoid talking politics when I’m wearing my business hat. But I do enjoy discussing political communications and media cov... > Read More
Hansen Joins Beehive PR
Category: News Releases - January 20, 2008
St. Paul, Minn. - Matt Hansen has joined Beehive PR as account supervisor. He was previously a senior account executive at Weber Shandwick, Minneapolis. H... > Read More