ESPN Gets Checked By Bloggers
Category: Blog - August 15, 2007
In following the dialogue surrounding mainstream media (MSM) and social media, it’s been interesting to see how differently industries respond to the two media and learn firsthand what works and what doesn’t. Back in July I wrote on sports and club teams’ attempts to engage bloggers and the struggle communications professionals face in trying to satisfy MSM and bloggers alike – all while advancing their marketing efforts. > Read More
Curbing My Inner "CrackBerry"
Category: Blog - August 10, 2007
Hi. My name is Ayme Zemke, and I am an email addict. > Read More
Power to the Prosumer
Category: Blog - August 10, 2007
There’s no doubt social media has dramatically transformed the PR landscape because of the way information is communicated, absorbed, shared with others and contributed to, then re-told – sometimes over and over. > Read More
Why is change so hard?
Category: Blog - August 03, 2007
Change hurts. No, really. From Beehive’s point of view, the outside looking into organizations of all shapes and sizes, we experience first-hand the real physical and emotional toll change can cause at all levels of an organization. We also know that change isn’t optional, nor is it an event with a tidy beginning, middle and end. Organizational change is a critical strategy that must be core, conscious and continual. > Read More
Heading to the Minnesota Women in Marketing & Communication Networking Happy Hour @ Sweeney's Saloon. http://is.gd/f1u2I -Rebecca04:20PM Sep 08 via TweetDeck
Amazing profile of the Deluxe Project REV small business participants in today's NYT "You're the Boss" Blog today. http://is.gd/f0XRQ09:51AM Sep 08 via TweetDeck
Love this explanation. RT @MarkRaganCEO: PR and publicity are NOT the same, says this impassioned PR pro: Do u agree?http://bit.ly/bPBWXS11:49AM Sep 02 via TweetDeck