We Won!
Category: Blog - March 02, 2009
I'm proud. So you'll have to deal with a bit of self-promotion on Waxings today. We are, after all, in the PR business.
Let's just lead with the lead: We won!
In 2008 we kicked off our inaugural awards season at the Hive, participating for the first time in local and national public relations awards competitions. It was a busy and productive year for Beehive. Strategic work, emotional work, rewarding work and challenging work. And it felt like the right time to pursue some outside recognition for that work.
So as positive tweets, e-mails and Yammer messages trickled in to me (home celebrating my daughter's 9th birthday) from teammates attending the Minnesota IABC Bronze Quill Awards Gala last Tuesday night, I was truly delighted.
Our team claimed an Award of Excellence and an Award of Merit. Then one single word crossed my BlackBerry: YES!!!! Followed by the brief message "Pinnacle winner." Translation - Beehive won the equivalent of Best In Show.
The Pinnacle Award recognized our crisis work for a Minnesota-based company. We had worked closely with this confidential client to develop, manage and execute a global response strategy reaching diverse internal and external stakeholders. It's not easy to balance extraordinary emotion, personal relationships, business risks and the needs of numerous stakeholders, but I'm so proud of the Beehive team for doing all of it well - with efficiency and integrity.
We're in a tough economic climate. Our clients and organizations and people everywhere are facing unprecedented challenges. We are living it with them and among ourselves. But in the midst of it all, it feels great to take a minute to celebrate a job very well done. Whether the award is for solid media relations work for a nonprofit on a small budget or successfully managing a crisis of global proportions, we're humbled by the IABC Bronze Quill honors.
Every day we are grateful for the opportunity to work with terrific clients and partners and make positive contributions to their businesses. So, yes, for our first official awards outing, our team is very proud and excited to add it the growing list of Beehive's accolades.
Let me offer a toast and congratulations to all Bronze Quill Award winners. And hats off to IABC for organizing a stylish event at the beautiful Calhoun Beach Club and giving credit to the industry. Not to mention I hear Frank's keynote video was quite entertaining!
Lisa Hannum
President and CEO
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